Our Story
Proudly Western Australian, Proudly Family Owned
Nestled in the heart of Western Australia, Swoolly By Scanlan stands as a testament to three generations of commitment to the artistry of knitwear. Since its inception, our family-run brand has been synonymous with warmth, comfort, and the timeless elegance of 100% Western Australian wool.
Founded by Peter Scanlan, a pioneer in the wool industry, Scanlan Wools set the stage for what would become a legacy of excellence. Established in 1986, this wool buying company laid the foundation for Swoolly By Scanlan, ensuring that each garment is not merely a piece of clothing but a narrative woven with the threads of heritage.
Our dedication to crafting knit garments exclusively from Western Australian wool is a tribute to the region's rich textile legacy. The wool, known for its exceptional quality, provides a luxurious touch, unmatched durability, and a natural warmth that reflects the essence of the Australian landscape.
As a family-run brand, Swoolly By Scanlan takes pride in its generational expertise. Passed down through the years, the artistry of knitting is an integral part of our DNA, ensuring that each creation is a seamless blend of tradition and contemporary style.
Discover the embodiment of comfort, quality, and tradition with Swoolly By Scanlan. From the roots of Scanlan Wools to the hands that intricately knit every garment, our brand invites you to wrap yourself in a piece of Western Australian history.
Our Mission
We hope you love Swoolly as much as we do, but did you know Swoolly By Scanlan is more than just a great sweater. It's a lifeline for WA woolgrowers. Never has Australian wool production been at such a critically low level. The SWOOLLY strives to provide long term support and financial stability to our dedicated, Western Australian woolgrowers. Wool is an amazing natural fibre with so many benefits, one being that wool biodegrades at the end of its use, SWOOLLY aims to promote the use of wool and its postive impact on our planet. A part of our mission is to commit to sustainability, from designing for longevity to minimising waste. We Believe in Transparency and circularity in the fashion idustry and we are stiving to be both. From our family to yours, thank you for supporting the SWOOLLY and Western Australian Wool.
We have a focus on quality, sustainability and community and we we built on the values of authenticity, transparency and respect. We always have nature on our mind, how it inspires us and how we can protect it. We believe our products are something worth falling in love with.
Our Friends
The SWOOLLY wouldn't be possible without the help of our friends in wool. Please give them a visit to learn about what makes us all so passionate about merino wool and Australian woolgrowers.
On the zipper pull of every SWOOLLY proudly sits the Woolmark. Learn about what makes merino wool the best from the best in wool.
The assistance and expertise of the team at Australian Wool Innovation has been crucial in starting our journey taking “farm to fibre to fashion.”
Your child's delicate skin deserves better than synthetic, man-made fibers. The Scanlan Kids collection of beautifully designed garments for children, babies & toddlers are made from 100% superfine Merino wool. The most gentle, breathable, natural & hypoallergenic material for young skin.
To have your wool marketed to the world like no-one else can, call us today at Scanlan Wool.
